Plumbing
You're paying multiple vendors, bleeding ad spend to bots, and getting zero accountability. This proposal ends all of that — one agency, every channel, complete control over where every dollar goes.
Before we talk solutions, let's call out exactly what's costing you money right now. These aren't assumptions — they're the three problems you called us about.
Your current PPC manager isn't running click fraud or bot mitigation. That means a measurable percentage of every dollar you spend on Google Ads is being consumed by invalid clicks — bots, competitors, and bad traffic that will never book a job. You're not just getting poor results. You're being robbed.
Your PPC landing pages don't live on your website — they live on your marketer's platform. The moment you cancel, you lose everything: the pages, the campaign history, the quality scores built over months. You're not a client. You're a hostage. And you're paying monthly for the privilege.
You're paying separate people for PPC, SEO, social, email, and print — and none of them talk to each other. When something underperforms, everyone points at someone else. There's no unified strategy, no shared data, and no single person whose job it is to make your whole marketing picture work together.
Siloed vendors mean siloed results. Your SEO content doesn't feed your ads. Your social doesn't reinforce your search presence. Your brand looks different across every channel. You're spending on five things and getting the performance of none — because nothing is integrated and no one owns the full picture.
The Fix Is Simpler Than You Think
One agency handles everything — and everything we build lives on your property. Landing pages go on your website. Ad campaigns run inside your Google account. Every asset, every page, every keyword list is yours the day we build it. Cancel anytime and walk away with everything intact. No hostage situations. No levers to pull. Just one accountable team that earns your business every single month by delivering results you can see.
Every channel covered, fully integrated, managed by one team with one unified strategy — and zero finger-pointing when something needs fixing.
This is where the bleeding stops — and where you take back ownership. Every landing page we build goes directly on your website, so your organic SEO authority feeds your ad performance and you own every asset from day one. Plus active bot mitigation means your ad budget goes to real people, not bots.
- Landing pages built on YOUR website — not a platform we control
- Your Google Ads account, your data, your campaign history — always
- Active click fraud & bot mitigation on every campaign
- Invalid click monitoring & IP exclusion management
- Organic SEO authority directly improves ad Quality Scores & lowers CPC
- Google Ads daily optimization & bid management
- 8 SEO blogs published per month
- Complete technical SEO audits & fixes
- Local SEO & city-page strategy
- Citation management, GMB optimization & link building
- LSA Management & AEO (AI search positioning)
- Transparent monthly reporting — no vanity metrics
No more paying a separate person to post stock photos and call it a strategy. This is real in-house social management — custom-designed content, paid social campaigns, and community management, all built around the same strategy driving your SEO and ads. One team. One message. Every channel.
- 3 platforms (Facebook, Instagram + 1 more)
- 30 fully custom posts per month — zero stock photos
- 4 static ads per month
- 2 short-form videos (Reels/Shorts)
- Content strategy aligned with your SEO & PPC campaigns
- 100% in-house graphic design & copywriting
- Paid social (Facebook & Instagram Ads) management
- Community management & response
- Monthly performance reporting
A complete brand foundation to make every marketing dollar work harder. Strong branding makes your SEO content look credible, your social content look sharp, and your trucks look like they own every neighborhood they drive through. This is the piece most plumbing companies skip — and it's why most of them look forgettable.
- Professional logo design
- Vehicle wrap design
- 3D vehicle mockup
- Full stationery suite
Your current PPC vendor built your landing pages on their platform — which means they own your ads infrastructure. Cancel them and you start from zero. We do the opposite. Every landing page is built directly on your website. Your ad campaigns live in your Google Ads account. Every keyword list, negative keyword list, conversion tracking setup, and campaign structure is your intellectual property the moment we create it. Walk away tomorrow and you keep every single asset. That's not a sales tactic — it's how this should have been done from day one.
When your SEO, PPC, and social are run by the same team with the same strategy, the results multiply. Here's exactly what Superior Plumbing gains by consolidating under one roof.
Active click fraud detection, invalid click monitoring, and IP exclusion management are built into every campaign we run. The budget drain your current PPC manager is ignoring gets locked down from day one.
While SEO builds long-term rankings over 6–12 months, Google Ads capture ready-to-book customers immediately. You never have a dead period — paid fills the gap while organic grows.
Platinum SEO combined with active Google Ads means Superior Plumbing appears in multiple positions on the same search results page — organic listings, Local Pack, LSA, and paid ads simultaneously.
70%+ of homeowners check a service company's social media before calling. An active, professional feed with real job photos and reviews transforms a Google search into a booked call.
No more vendors pointing fingers at each other. One team owns SEO, ads, and social — so strategies share data, messaging stays consistent, and when something needs fixing, there's one call to make. The buck stops here.
AEO (Answer Engine Optimization) is included at no extra cost. When a homeowner asks Google or ChatGPT "who is the best plumber near me," Superior Plumbing is positioned to show up in the answer.
GMB optimization, citation management, and local landing pages ensure Superior Plumbing ranks in every neighborhood and city in the service area — not just the primary location.
Landing pages built on your site. Ads running in your account. Every asset, page, and campaign structure is yours from day one. Cancel anytime — you leave with everything and start from a position of strength, not zero.
This isn't a generic agency running your account between retail and real estate clients. Fortitude Creative works exclusively in HVAC, plumbing, and electrical — every tactic is tuned for this industry.
Marketing spend is amplified by brand quality. The same budget drives more leads when the company looks premium, consistent, and trustworthy. Here's what the Bronze Brand Package delivers as part of this program:
Included
Bronze Brand Package — $12,524 Value
Your brand is the first thing a homeowner judges before they ever read a review or visit your website. A professional, cohesive identity signals quality, builds instant trust, and makes every dollar spent on SEO and ads work harder. This package gives Superior Plumbing a brand foundation built to compete at the highest level.
Stop Paying for Broken. Start Paying for Results.
The vendor chaos ends here. One team handles everything — bots get blocked, budgets get optimized, and every channel works together. No contracts. No finger-pointing. Just results you can track.